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NEW - Impulse Category Guide 2018

Plan for Profit Impulse 2018

As part of the Plan for Profit 2018 re-launch we have made changes to how the core range is presented.

To give each category a more in-depth focus the original guide has been split into three separate booklets, with the first in the series focusing on the core and extended range for the Impulse category.

Key category insights are included to help you better understand and grow your ‘Protein’, ‘Confectionery’, ‘Crisp, Snacks & Nuts’ and ‘Soft Drinks’ categories in store.

The guide also includes features on Sugar Reduction in Confectionery and the Soft Drinks Sugar Levy to help retailers prepare for the impact these changes will have on your businesses.

Plan for Profit Category Guide 2017/18

Plan for Profit 2018

This version of the guide originally published in 2017 contains core range guidance on the Grocery, Chill & freeze, Non Food, Licensed and Tobacco categories. For guidance on Impulse, please use the new Impulse category guide.

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